Let the community know you support Catholic radio in Northwest Ohio by becoming a Business underwriter! Holy Family Radio listeners are a truly responsive & loyal audience who choose to support businesses that are supporting Holy Family Radio. An instant bond between our listeners and business underwriters is formed because our listeners realize the fundamental commitment your business has made to Holy Family Radio.
Programming on Holy Family Radio is made possible, in part, by the financial support of businesses and organizations known as underwriters. There are many opportunities for you to support Holy Family Radio – in appreciation, we will provide on-air recognition of your financial support. Thank you!
To become a Business Underwriter, please contact:
Deacon Jeff Compton
419-969-5261
[email protected]
Or, to start the process: Launch me!
Please support our Business Underwriters!
"In his use of things man should regard the external goods he legitimately owns not merely as exclusive to himself but common to others also, in the sense that they can benefit others as well as himself." The ownership of any property makes its holder a steward of Providence, with the task of making it fruitful and communicating its benefits to others, first of all his family.
Catechism of the Catholic Church – paragraph 2404
What is underwriting?
The F.C.C. authorizes non-commercial stations to acknowledge gifts or grants from businesses or organizations that underwrite specific programs or portions of programming. Recognition of those gifts on the air is referred to as an underwriting message. Underwriting is a cost-effective investment in public relations, image promotion, and recognition. Your business or organization receives on-air credit at the beginning and end of each program, or hourly as length allows. Don't let your name get lost in the commercial radio confusion – let Holy Family Radio's exclusive identification work for you. Your underwriting announcement informs the listener who you are and what you provide, that you are an active supporter of Catholic Radio, and that you are making their favorite Holy Family Radio program possible!
What is the Purpose of Underwriting?
Underwriting is assistance in the form of money, goods, or services provided by businesses and not for profit organizations in support of general or specific Holy Family Radio programming. Underwriting provides operating funds for Holy Family Radio, future growth and programming to strengthen Holy Family Radio's image within the community. Underwriting also provides opportunities for participating businesses to showcase their support for our programming.
How can Underwriting Benefit You?
While underwriting is not commercial advertising, it can provide your firm with some of the same benefits plus some that commercial advertising can't offer. Research indicates that Catholic Radio is not only a powerful evangelization tool, but an excellent public relations tool, as well. Listeners have a positive image of businesses that support Catholic Radio and report their purchasing decisions are influenced by such underwriting support.
Holy Family Radio is a non-profit, non-commercial educational radio station. Holy Family Communications, Inc., which operates Holy Family Radio, is a 501(c)(3) corporation. All contributions may be tax deductible, so consult your tax preparer.
Non-commercial Educational (NCE) radio and TV stations are forbidden by the FCC from airing commercial "spot announcements," paid programming from businesses/individuals, or raising money for any purpose except the station's own expenses. Educational radio/TV stations are permitted to:
Underwriting from businesses and other "for profit" organizations
Donations may be acknowledged by a brief announcement, generally 30 seconds or less.
Permitted:
Prohibited:
Underwriting from churches, ministries, and other non- profit organizations
Stations may air programs and announcements from bona fide non-profit entities if the material aired is deemed as advancing the public interest, rather than in return for consideration.
Permitted: - Everything a for-profit entity is allowed plus:
Prohibited: